01
Marketing plan
Audience, offer, channel priorities and campaign objectives.
7STAR Marketing / Solution 1 of 7
DIGITAL MARKETING & PAID ADVERTISING
Turn attention into a meaningful next step.
Bring your message, audience, advertising and landing pages together in one practical marketing plan.
Google Ads
Meta Ads
Campaign strategy
A connected customer journey
Discover
Reach the audience that fits your offer.
Consider
Give people a clear reason to choose you.
Enquire
Make the next step easy to take.
THE CUSTOMER CHALLENGE
Advertising should start with a business goal.
Unfocused spending
Choose channels and audiences around your offer instead of promoting everything at once.
Clicks without context
Connect the ad message to a relevant page and a clear enquiry action.
Unclear progress
Agree what to measure so reviews lead to useful decisions.
YOUR SOLUTION
Support built around what you need.
Choose a focused scope or combine the elements that fit your goal. Deliverables, timing and fees are agreed before work starts.
02
Google & Meta Ads
Campaign structure, targeting and setup support.
03
Creative direction
Ad messages, poster briefs and video concepts.
04
Landing page review
Improve the link between the advert and the enquiry journey.
05
Measurement plan
Identify meaningful actions such as calls and form enquiries.
06
Campaign reviews
Review available data and agree adjustments.
AN EXAMPLE OF HOW THIS HELPS
For a local service business
A business wants more relevant enquiries in a defined area. We align the service offer, audience, ad creative and enquiry page, then review enquiry quality alongside advertising activity.
Illustrative scenario, not a client case study or a promised outcome.
What to share with us
Your offer, service area, audience, website, advertising account access and an indicative budget.
sales@7starmark.com →A CLEAR WORKING PROCESS
From your first question to the next action.
01
Discuss
Understand your goal, current setup and constraints.
02
Agree
Confirm scope, deliverables, fees and responsibilities.
03
Deliver
Complete the agreed work with review points.
04
Improve
Review findings and decide the appropriate next steps.
Clear expectations from the start
Advertising spend is separate from service fees. Platform approval, lead volume and sales are not guaranteed.
Questions customers ask.
Can you work with a small advertising budget?
Yes. We review whether your budget fits the audience and objective, then recommend a focused scope.
Is advertising spend included?
Advertising spend and our service fees are agreed separately. Any third-party costs are clarified in the quotation.
What will you report?
We agree the useful measures before launch. These may include reach, clicks, enquiries and cost per enquiry where tracking supports them.
LET’S MAKE THE NEXT STEP CLEAR
Plan my campaign.
Tell us about your business and what you want to achieve. We will discuss a suitable scope and quotation.
EXPLORE ALL SEVEN SOLUTIONS